Payment users and financial technology is also a trend that has attracted much attention from the participants. Yang junyuan, ceo of dongsen shopping network and hong kong strawberry network, observed that the mobile payment environment in taiwan is still developing. Sometimes consumers want to try new things, but they often encounter troubles such as unsupported merchants, unfamiliar operation with shop assistants, and even having to download various apps. And retreated; if you want to establish people's usage habits, the degree of cooperation of the stores must complement each other.
Huang shengxiong pointed out that in addition to convenience, the security of electronic payment is also an important issue, especially the information security risk of online economic services is higher . He explained that there are a large number of websites of large enterprises and small and medium-sized enterprises in taiwan, and not Illustrator Art Work every system has to undergo rigorous testing, and the quality of outsourcers is even more difficult to control. Therefore, there may be various basic loopholes and malicious networks. Crises such as phishing and fraud require the conscious efforts of industry players and the public to help prevent them, and also test the development strategies of the government and the industry.
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Chen yanting, director of intercity market research consultancy
Chen yanting, director of market research consulting at chuangshi, mentioned that the competition in the mobile payment market is fierce. At present, the top two market shares in taiwan have been captured by international brands, and they are sitting on a large amount of consumption data. They can optimize marketing strategies through computational analysis. Is it possible to break the situation of evergrande? He believes that the integration of virtual and real is the key to success. Taking quanlian, a local brand in the brick-and-mortar retail industry, as an example, he makes good use of data to analyze the behavior and appearance of consumers to make marketing more accurate, which is worthy of reference for local players